Newspapers / Meredith College Student Newspaper / Feb. 12, 1988, edition 1 / Page 1
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Vol. 3 No. 8 Meredith College. Raleigh, NC 27611 library New PR director plans to highlight programs, attract community attention ■by Jo Hodges The office of public relations has recently added a new nnember to its staff. Jeannie Morelcck becanne the new director of public relations Jan. 11 Morelock replaces Molly DeDomincus. who left the college in October. As director of public relations. Moreloc( supervises “the PR end of the college." by producing the announcements of calendar events and press releases for the college. ■‘It’s very positive fora college to be such a prominent member of the Raleigh commun ity as Meredith is. We are trying to inform the public of the pnagrams w/e have. "Unfortunately a large part of the public remains unaware of the fantastic prctgrams that we have here, such as the continuing education and graduate programs. In the next year, we hope to develop a more stnjc- tured way. a nnore productive way for the advertising dollar of Meredith College to be spent so that the positive aspects of Mere dith can reach more people." said Morelock, Morelock said she was veiy pleased with the quality of programs at the college, both the educational and entertainment pro grams. "The quality of things that are going on here is just wonderful. The continuing education program has so much to offer. They offer all types of classes dowm there. And this production of "Alice In Wonderland" that is coming up. I got the library to dig up an old story on the production from a 1924 TVvig." she said. "I’d like to have television crews there, supply the newspapers and tv. stations with all the infonmation they heed and get it on the news, ifsjust one of these things that the Meredith community has'that is -her own. I want the college to be on top of everything and we’re trying to establish that means in this office." Morelock said. Morelock has an impressive background in advertising and public relations. She received her bachelor's degree in speech communica tions from N.C. State University in 1980 and worked for two years as a new/s photo grapher and a helicopter photographer. She compiled educational documentaries and made training films for N.C. State for three years and then took a position at the award-winning Raleigh advertising agency. McKinney. Silver and Rockett. While work ing at the agency, she managed the account of Norwiegian Cnjise Lines, one of the most prestigious cruise lines in the world. "Working at McKinney-Silver was like working in a New York ad firm but being able to live in Raleigh. They are on the cutting edge of advertising and I really learned a lot from working there. When 1 was doing the •Norwelgian Cruise Line account I was travel ing a lot and doing production work in Atlanta. Los Angeles, and Miami. Fora while it was like I was always on a boat, giving presentations and making speeches, or in the air, Morelock said. But. she said, all the traveling and exotic cruises weren’t all they were cracked up to be. "If I was young and single it would have been great but I was neither and it lost its appeal after a while." she added with a chuckle. Presently, Morelock said she was trying to get familiar with her surroundings. She Is working closely with Caroly Robinson, the college editor, and Dr. LaRose Spooner, vice president of administrative affairs, formulat ing new ideas and marketing strategies for Meredith. "In advertising, it is important for your product, whether it is a college or a cnjise ship or whatever, to have an image pres ented to the public that recognizably but honestly reflects what that product—in this case. Meredith College—is all about. Mere dith is a good place to be and it is our primary goal to let the public in on what we have to offer.’’ Morelock said. Osborne named VP for institutional advancement ■by Jo Hodges Dr. Murphy Osbome, formerly the vice president of administrative affairs at Catavrtw College in Salisbury, N.C.. has recently assumed ttie position as vice presi dent of institutional advancement here at Meredith. Osbome replaced Dennis Taylor who for merly held the office until October of the past fall semester. As vice president of institutional advance ment. Osbome is in charge of fecilitating the financial support for the programs of pro gression and advancement on campus, such as the President's T^sk Force for Excellence, to uphold ^e standards of excellence for which ^e college Is well known, and to gain that support through alumni contributions and gifts. "My job is interpreting what the institu tion needs through the recommendations of the various on-campus committees and then to investigate the resources needed for those plans and how to get ahold of those resources. lt‘s like I put the price tags on our goals and then try to find the best ways to get the financial resources. ” Osbon^ said. "We get down to the mundane things." Osbome added with a smite. Osbome's professional background is well suited for the type of skills required by his position. He taught physiology, anatomy, and statistics at the University of Rorida and taught and served in the administratton at the University of Tennessee. Osbome then returned to High Point College where he had Dr. Murphy Osbome received a bachelor’s degree in science and served as vice president of administrative affairs and worked also in student develop ment Osbome was the executive director of a non-profit organization. The Children’s Home in Winston-Salem, for almost four years and then served as the vice president of adminis trative affairs at Catawba College. The diver sity^ of his experiences in the academic and non-profit fields give him an edge that another person might not have had. “It's kind of nice to have been in both areas of the educational field, both in the teaching and in the administrative ends. 1 feel like I know what most protesors want from tt» institution th^ work for. VW«n you work in financial development, it’s good to know how things are going and how th^ really wor1 outside of your ovm office. Hav ing been a teacher and also an administrator in both financial and student development 1 can bring an understanding of tfie service end of the organization to myjob." Osbome said. Osbome noted that one of the main rea sons for his coming to Meredith was the high level of standards the college is associate ■ with and for the “religious dimension that is familiar" to him. A self-defined ’’educated Baptist." Osbome found the professional atmosphere of Meredith relaxing. "So many times we as Christians find ourselves dis couraged from letting our Christian back ground affect bur decisions in the profes sional vwDrld. At Meredith, I see people running their lives and making their deci sions based on how they feel as Christians and it makes me feel good. The people here have high standards of excellence in their lives and In their positions at the institu tion." said Osbome. Ostome was especially impressed by the flourishing alumni organizaiton at Meredith. "Do you know that ttiere are 60 alumni chapters of Meredith in the field? I'd never seen anything like it until I got here... It says there is something special about Mere dith, something v/orth holding onto and remembering after graduation. Thqr wanted to stay In touch. We’ve got to keep those relations going and keep them strong. This office otfers the communication and mecha nism with which to keep in touch. So. as you can see. the alumni program here is In fantas tic shape." Although he has been here almost a month. Osbome said he had yet to "find the pulse of the college. I'd like to meet some more students and see what they have to say and get acquainted vknth more of the faculty." he said. "There’s a lot of positive energy here and I’d like to tap into some of It" Osbome added. Correction In the Jan. 29 issue of the Hemid, Tom Edmundson was Identified incor rectly as Samuel C. Wilder. Mr. Wilder is 7th from the left on the top row. We apologize to Mr. Edmundson for any embarrassnnent the incoaect identifica tion may have caused him. Meredith announces request from Hester’s estate Meredith.College has received a bequest of $375,000 from the estate of Gen. Hugh B. Hester. The announcement was made Tljesday by Dr. John Weems, presi dent of the womens college. "We are grateful to be remembered by Gen. Hester through this special gift." said Or. Weems. ‘The General’s bequest will fund an endowed honors scholarship at Meredith in tribute to his wife. Pauline Green Hester, who died in 1980. V\fe think Gen. Hester would be very pleased wnththls use of his gift." Continued on page 8
Meredith College Student Newspaper
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Feb. 12, 1988, edition 1
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